Muto Communications Expertise Driving Results
Expertise Driving Results Expertise Driving Results
about us
success stories
contact us
client news
Latest Headlines
For Immediate Release
April 07, 2008
Media Relations contact:
Muto Communications
Phone: 631.849.4301

» Printer Friendly Page


Portland, OR - April 7, 2008 - Custom loudspeaker solution manufacturer Triad Speakers, Inc., announced today the promotions of Mike Budd and Bruce Franklin, effective March 31, 2008.

Budd, formerly National Sales Manager, has been appointed to the role of Director of International Sales and Business Development. Budd has been with Triad for over 15 years, having started with the company in 1992 as Shipping Manager, and growing into the role of Sales Coordinator, then Western Regional Sales Manager.

Franklin replaces Budd in the role of National Sales Manager. Franklin joined Triad in 2005 as Eastern Regional Sales Manager. Prior, Franklin had been president and general manager of Al Franklin’s Musical World in Connecticut since 1975.

Both Budd and Franklin will report directly to Triad’s Director of Sales and Marketing Paul Scarpelli. “We are pleased to announce that these two talented and valued persons have been promoted into jobs for which they are very well qualified. Bruce Franklin has managed audio salespeople for over thirty years, and his consummate sales experience and tireless work ethic will make him a great national sales manager,” said Scarpelli.

”Mike Budd’s wealth of experience with Triad and Triad’s business partners here and abroad make him a great choice for international sales, where he is already well-known. Mike will also lead the development and facilitation of important Triad partnerships and seek other relevant business opportunities for the company. Both Mike and Bruce will help Triad to grow by applying their appropriate talents to these important areas of growth potential,” furthered Scarpelli.

For all Triad Speaker press inquiries, please contact Paul Muto at 631.849.4301 or email

About Triad Speakers, Inc.
Established in 1982 by President Larry Pexton (a founding member of CEDIA), Triad is a steadily growing provider of complete loudspeaker solutions for multi-room residential and home theater system applications. A top choice by many CEDIA custom integrators nationwide, the company has made significant advancements in the arena of front-channel speakers, surrounds, subwoofers, distributed audio speakers via enclosed in-wall and in-ceiling and freestanding designs.

Triad defined itself in 1992 as a provider of “unique architectural audio/video solutions through innovative design and manufacturing.” That mission is unchanged in 2008. The company has explicitly studied and modeled the Toyota Production System to implement its mission. The latest improvement is offering, at no extra charge, custom paint match of the grill frames and inserts in its US manufactured products. Over 90% of Triad’s products are manufactured daily in Portland Oregon, in a pure build to order operation with no work in progress and no finished goods inventory of the US built products. The company uses the finest materials, including premium MDF, drivers from the finest vendors in Northern Europe, high-grade crossover components, and the best veneer and paint finishes and grills.

Voted Best Custom Installation Company in 2006, 2007 and 2008
In the 2008 Inside Track Supplier Loyalty Test, Triad ranked first in product performance; product reliability; appropriate assortment; distribution policies that support specialists; just-in-time delivery; obtainable margins; quality of sales representatives; ease-of-doing-business; technical support; resolution of service, return and repair issues; product changes / price protection; second in specialist oriented business programs; third in product innovation, ease of installation / use; fourth in brand name recognition and sixth in dealer training. 2008 is the third consecutive year that Triad ranked as Best Custom Installation Company.

Contact Information: Triad Speakers, Inc., 15835 NE Cameron Blvd., Portland, Oregon 97230. Main Phone: 503.256.2600; Fax: 503.256.5966; Internet:


client news

Muto Communications, LLC | P.O. Box 537 | Port Jefferson, NY 11777 | Tel: 631.849.4301 | email:
Copyright ©2003-2024. All rights reserved.