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For Immediate Release
July 30, 2008
Media Relations contact:
Muto Communications
Phone: 631.849.4301
Email: paul@mutocomm.com

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NEW ENGLAND EDGE DISTRIBUTORS GROUP MEMBER NECESSITIES’ PLANAR / GEFEN / COOPER WIRING DEVICES TRAINING EVENT DRAWS OVER 74 ATTENDEES

Seattle, WA – July 30, 2008 – New England EDGE Distributors Group member Necessities, led by Chet Flynn, Gary Thomerson and Sandy Duffy, held a Planar / Gefen / Cooper Wiring Devices training event at the Four Points Sheraton Hotel in Norwood Massachusetts earlier this month. The event drew more than 74 attendees comprised of home theater installers, systems designers and project engineers, with several attending from as far away as the state of Maine.

John Bishop – Runco’s independent sales rep in New England – showcased Planar’s Model 8130 single chip DLP 1080p projector along with Crystal View’s Crystal-Glide Widescreen Lens Transport to educate dealers on a new approach to screening room design which he dubs “A Modern Media Screening Room Design.” The approach focuses on wider and brighter screens by utilizing 2:35.1 aspect ratio projection screens. Bishop’s design program called “Personal Cinema Architect” takes into account the field of view, the light level from the screen and the viewing environment to lead installers to create what he refers to as “a cinematic experience, as opposed to a glorified, yet lackluster big TV experience.”

Gefen’s training manager Aaron Mathes conducted sessions on Gefen's HD and TV offerings. According to Flynn, upon completing the 1.5 hour Gefen sessions, many attendees said that while they were aware of the core products for extending HDMI, they had less awareness of the more sophisticated solutions offered by Gefen, so the trainings were very beneficial.

Cooper Wiring Devices’ Bill Johnson and Ed Pidgeon educated dealers on the new and retrofit opportunities of selling the manufacturer’s Aspire RF™ brand of wireless Z-Wave control systems, including an overview of Z-Wave technology and its compatibility with the many consumer electronics products available today.

Brian Pimental, principal of Woburn Massachusetts-based The Home Theater Company said, ”If you need training in our industry there aren’t any schools that you can go to; having smaller events like today's, scheduled an hour apiece, are very helpful in learning more about a company’s products.”

For more information about The EDGE Distributors Group, contact Paul Muto at paul@mutocomm.com or via phone at 631.849.4301.

About The EDGE Distributors Group
Founded in 1999, The EDGE Distributors Group™ consists of 15 independently owned regional distributors that primarily serve the premium U.S. custom installation market and select retailers. EDGE partners sell and support products aimed at residential value-added installers and specialty retailers. They encourage growth by their members and customers alike by carefully evaluating, then bringing to market the finest installation products available — emphasizing those that are reliable, innovative, exciting and profitable. EDGE members also highly value personal attention, and no custom integrator is ever treated as just a number.

Product lines EDGE distributes and supports include Anthony Gallo Acoustics, Aspire RF™, Channel Vision™, DLO, Furman Sound, Gefen, ICM/F-Conn Industries, NEC, NuVision™, Peerless Industries®, Planar, Planet Waves, Sanus Systems, Sheer Wire, Straight Wire, Tripp Lite, Xantech, ViewSonic® and Wi-Ex.
The EDGE Distributors Group Contact Info: 17837 1st Ave. S #7 / Seattle, WA 98148
Phone: 866.396.6531 / Fax: 888.651.9941 / Internet: edgegroup.org

 

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